The Viñales Valley is a UNESCO World Heritage cultural landscape where dramatic limestone mogotes (flat-topped hills) rise from fertile red earth dotted with tobacco fields, palm trees, and traditional bohío huts. This is where Cuba’s finest tobacco for cigars is grown.

The valley is best explored on horseback or by bicycle, passing through tobacco farms where farmers still dry leaves in traditional thatched barns. A visit to a tobacco farm with a demonstration of hand-rolled cigar making is an unforgettable experience.

Pro tip: Book a horseback riding tour through the valley — it’s the most scenic way to visit tobacco farms, coffee plantations, and hidden caves. Ask to visit a small family farm for the most authentic cigar-rolling demonstration.